The car world is abuzz with the latest whispers from General Motors. The iconic Chevy Camaro, which sailed off into retirement this year, might not be bowing out yet. Instead, it could be gearing up for an electrifying encore.
GM President Mark Reuss recently dropped hints that the Camaro could be revived as a true pony car, but with a twist – it would be powered by electrons. This move aligns with GM’s shift towards electrification but keeps the spirit of the muscle car alive.
Priced For Mere Mortals
The potential pricing is what’s turning heads. Reuss suggests that the electric Camaro could start at around $35,000, mirroring the pricing strategy of the new Equinox EV. With the federal EV tax credit, this could drop to an even more appealing $27,500. This is a game-changer, making electric muscle cars accessible to a broader audience.
What could we expect from an electric Camaro? While performance has always been the heart and soul of muscle cars, Chevy plans to balance style and features with power. The Camaro EV is expected to share GM’s Ultium platform and could borrow impressive hardware. Please think of the General pilfering the parts bin of its GMC Hummer EV, with its 1,000 horsepower, 11,500 lb-ft of torque, and range of over 300 miles.
The question remains: Will it be a car or a crossover? And while many hope for a two-door variant, the future of this is unclear for now. As we say goodbye to the roar of gas engines, the silent surge of electric power awaits. We hope the Camaro name lives on, but this time, reinventing itself and the pony car segment along the way.
Electrified Mag’s Take
The original idea of a pony car was cheap, fast, and cool. That formula has moved millions of sporty cars since the Mustang was introduced in 1964. When the last iteration of the Camaro went away, it was big, expensive, and ferocious. We loved it and thought it was the best high-performance platform in North America. It also had terrible sight lines from the driver’s seat and because of that, many buyers were turned off.
Back to Camaro’s Roots
The idea of a less intense Camaro with rear quarter doors (like the Mazda RX-8) and a hatchback would hit the bullseye. A taller greenhouse with better sightlines is critical too. GM’s “top hat” EV strategy has never been more relevant. The scalable Ultium platform can underpin a truck, a CUV, a four-ton Hummer, or a svelte sporty coupe. All that is needed is a different top hat on a scaled chassis. An e-Camaro is a no-brainer that leverages the versatility of this GM corporate electric architecture.
What Will It Look Like?
Will it be a coupe or an SUV? Sedans are dead so we can rule out a four-door. The last thing Chevy needs is another CUV in its lineup. The company already has the Trax, Trailblazer, Equinox, and Blazer in ICE configuration. Not to mention the freshly electrified versions of the Equinox and Blazer and a new Bolt coming soon. We suspect a Mach-E competitor is redundant as Equinox EV and Blazer EV have already hit showrooms.
Mark Ruess has tipped his hand here. By fielding a back-to-basics pony car at an affordable price, GM can be the first in the budding electric sporty coupe segment. If the top hat body of the new Camaro is sexy, slinky, and pulls heritage styling cues from its storied past, Chevy just might have a mega-hit on its hands.